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Digital Marketing  . . . One Day at a Time!

 

Day 1

Day 2

Day 3

Day 4

Day 5

Day 6

Day 7

Day 8

Day 9

Day 10

 

Day 11

Day 12

Day 13

Day 14

Day 15

Day 16

Day 17

Day 18

Day 19

Day 20

Day 21

Day 22

What is Marketing?

  • It’s All About the Mix

 

Digital Marketing

  • What is Digital Marketing and Why Should I Care?

  • Digital Marketing Trends​

Content Marketing

  • What is Content Marketing

  • Buyer Persona

  • The Buyer’s Journey

  • Types of content

  • Best Practices/Case Studies 

Catchup Day

Social Media Marketing

  • Why are we going Social?

 

Facebook

  • Facebook-How Used in Business

  • Best Practices/Case Studies

 

Twitter

  • Twitter- How used in Business

  • Best Practices/Case Studies

Snapchat

  • Snapchat- How used in Business

  • Best Practices/Case Studies

 

Catchup Day

Instagram​

  • Instagram- How used in Business

  • Best Practices/Case Studies 

 

Pinterest

  • Pinterest- How used in Business

  • Best Practices/Case Studies

Catchup Day

 

Day 23

Day 24

 

 

Day 25

Day 26

Day 27

 

 

Day 28

Day 29

Day 30

 

Day 31

Day 32

 

Day 33

Day 34

Day 35

 

 

Day 36

Day 37

Day 38

Day 39

Day 40

Day 41

 

Day 42

Day 43

 

Day 44

Social Media Effectiveness

  • Social Media KPI’s

  • Measuring ROI

Influencer Marketing

  • What’s Influencer Marketing?

  • Mega, Macro, Micro

  • Best Practices/Case Studies

Websites

  • The Role of Websites

  • The Landing Page

  • e-Commerce

Blogging

  • Why Blog?

  • Best Practices/Case Studies

Catchup Day

Email Marketing

  • How Used in Business

  • Best Practices/Case Studies

 

Mobile Marketing

  • How Used in Business

  • SMS and MMS

  • Location-based Marketing

  • Best Practices/Case Studies

Media

  • Earned, Owned, Paid

  • Best Practices/Case Studies

SEM and SEO

  • SEO

  • SEM

Catchup Day

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